About Me
15+ years of learning
Why is Craigslist popular? It used to be. What makes a lackluster design more engaging and a good design less usable? After 10 years of a career in experience design, I came back to school for a deeper learning of the user psychology. While still very much in pursuit of answers, the core lesson learned is that the user's life experience, context of use and cultural associations determine what is "relatable", and thus usable. Perspectives differ. The understanding of our users determines how well our products can deliver and keep delivering business value.
Technology and how we interact with it is an everchanging landscape. With every new idea and every innovation, there is a need to learn how best to experience it, how best to blend the new into our existing lives. This we learn together, by observing, listening and understanding. Constantly.
The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it. - Mark Weiser.
Career, so far
Given below is a timeline of roles I have held, traversing the areas of graphics, human-computer interaction and most recently qualitative and mixed-method user experience research in the healthcare industry.
What I enjoy at work, and about work
Optimizing the process
Achieving alignment with cross-functional teams
Measuring expectation match
Optimizing the process
Findings from the Kano Model
Selling Hick's Law door-to-door
Delivering actionable and prioritized resolution steps
Convincing leadership to use stud finders before drilling
Juggling sticky notes
Optimizing the process
When I'm not working, I am...
on a long drive traveling setting up a bird nest cooking visiting parents in Bangladesh dozing off in the patio making Facebookers think watching wildlife deciphering controlled life DIY fixing woodworking firing up the grill napping with the TV on reading something photographing listening to Pink Floyd